15 Effective Ways To Do On-Page SEO That Improve Your Rank [Hindi]

on page seo factors

Humne pehle hi dekha hai ki SEO kya hai aur iske prakar kaun kaun se hai. Iss post mein hum janenge ki on page SEO kaise karna hai.

Website open hone ke baad hume screen pe jo kuch dikhta hai woh sab on-page SEO ka part hota hai. Issme Images, Videos, Content, Graphs etc. sab shamil hai.

On page SEO ki process post likhne se pehle shuru hoti hai. Jyadatar naye blogger article publish karne ke baad SEO ke baare mein sochte hai lekin On page SEO ki shuruvat content likhne se pehle hoti hai.

Keyword researh se lekar article publish karne tak bahut saari cheeze hai jispar hume focus karna hota hai. Agar aap ko bhi SERP mein rank karna hai toh yeh saari cheeze aap ko serious leni padegi.

Iss post mein diye gaye saare points ko aap apni blog mein implement kare toh iska aapko bahut jyada fayda hoga.



1. Deep Keyword Reasearch

Keyword research


On page SEO ki process keyword research se start hoti hai. Keyword research sabse important process hai jo humare website par traffic la sakti hai aur kam samay mein rank karva sakti hai.

Aaj internet pe bahut saare free tools ( Ubersuggest, Keywords everyehere etc ) hai jiski madad se hum keyword research kar sakte hai. Aap long tail keyword ka istemaal bhi jarur kare.

Aapka keyword jitna targeted hoga utna hi aapko traffic milega, isliye keyword pe sabse jyada focus kare.

2. Write SEO-friendly Content


content

Keyword research ke baad main content ata hai jo hume SEO friendly likhna hai. SEO friendly ka matlab hota hai content search engine ko aur visitors ko samjhne mein aasan ho. Content unique aur fresh likhiye.

Aapke content ki pahle 100 shbdon mein main keyword ka istemaal jarur kare. Main keyword ko hightlight jarur kare lekin jyada mat kare. Jyada highlight karne par woh content read karne mein dikkat aati hai, isse visitors par bad impression padta hai.

Post mein acche tarah se headings ka istemaal kijiye. Jaise ki Title H1 tag mein likhe, Sub title H2 tag mein, main content H5 ya phir H6 tag mein likhe.

Keyword stuffing avoide kare.

How to write SEO-Friendly Content like a Boss [Hindi]

3. Use Multimedia and Infographs

multimedia and infographic image

Badhiya content ke sath sath aap image aur videos ka istemaal jarur kare. Isse  aapke post par visitors jyada samay bitayenge.

Infograph ek bdhiya attraction hai jo visitors ko engage rakhta hai isliye aap attractive infograph jarur banaiye. Infograph se hume bahut saari information sirf dekhnese hi pata chal jaati hai.

Image aur video post mein add karne se pehle uski quality check kijiye. Low quality image aur video se bad impression padta hai.

4. Short but sweet Meta Description

meta description

Meta description ek prakar ka short description hota hai jo hume search engine result page mein main dikhai deta hai. Yeh description bahut important hota hai kyun ki isse padh ke hi visitors decide karte hai ki aap ki post padhni chahiye ya nahi.

Meta description 160 character se kam likhiye kyum ki iske baad ka description Google show nahi karta isliye aap 160 character mein hi badhiya aur attractive description likhe.

Meta description post ke relative hi likhe. Visitors ko attaract karne ke chakkar mein kuch irrelevant mat likhiye.

5. Perfect URLs

urls internet icon

Website ke page URLs visitors aur search engines ko smajhne mein asaan hone chahiye. Website ke kisi bhi page ya post ke URL ko dekh ke visitors ko pata lagna chanhiye ki yeh post kis bare mein hai.

e.g  

1 https://www.seoinhindi.net/?p=1122&

2 https://www.seoinhindi.net/on-page-seo

Upar diye gaye URL 1 ko dekh ke hum koi andaja nahi laga sakte ki ye URL kis bare mein hai. Isliye aise URL kabhi mat banaiye.

URL 2 ko dekh ke pata chalta hai ki post “on page seo” ke bare mein hai. Aisehi har ek URL aap ke post ya page ke title ke hisaab se rakhiye.

6. Image Optimization and Alt text

alt tags in cartoon image

Alt text ka matlab hota hai image ka alternative text. Image upload karte samay aapko ye alt text jarur dena hai.

Aajkal google image result bhi dikhata hai toh agar aapki image bhi waha pe dikh jati hai toh aap ke website par accha khasa traffic aa sakta hai.

Kisi karan visitor ka internet connection slow hota hai toh image puri tarah se load nahi ho pati. Google aise case mein image ki jagah hume description dikha deta hai. isse visitors ko andaja hota hai ki waha pe kaun si image ho sakti hai.

Image ka description pura detail mein dijiye jisse search engine ko pata chale ki woh image actual mein kis bare mein hai. Image ka description 100 se 120 character mein hi likhe.

7. Do Internal linking

internal linking

Interlinking ka matlab hota hai aap ke kisi ek post mein aap ke hi kisi dusre post ka link dena. Aapke website ka bounce rate kam karne ka yeh sabse badhiya tareeka hai.

Visitor jab aap ki post padh raha hai aur bich mein kahi usse aap ki hi ek interlink mil jaati hai toh visitirs whah bhi visit karta hai. Google yeh notice karta hai ki visitor aap ke website par jyada samay bita rahe hai jo ek positive sign hai.

Search engine ke crawlers bhi iss link se hoke gujarte hai toh aapke page bhi index hote hai. Issliye aap apni post mein inter linking jarur kare.

Internal linking karte samay thodi relivancy ke upar bhi dhyan de. Aise lagna chahiye ki ye natural hai aur iski waha pe jarurat bhi hai.

E.g. Main abhi On page SEO ka article likh raha hun aur isme ek point hai “Content” ka. Iss case me agar maine “content kaise likhte hai” iss article ka internal linking kar diya toh ye ek relivancy hoti hai. Aap bhi aise hi internal linking kijiye.

8. Make your website Responsive

responsive design

Jab ek website jis tarike se computer par dikhti hai ussi tarike se agar mobile mein bhi dikhti hai toh usse responsive bolte hai. Matlab screen ke hisaab se website adjust ho jati hai.

Aaj duniya mein computer se jyada mobile mein internet ka use hota hai issliye aap ki website responsive banaiye.

Aajkal takriban sare themes responsive design ka option provide karti hai toh iska istemaal jarur kare. Agar aap ke theme mein ye option nahi hai toh aap plugin ka istemaal karke apni website responsive bana sakte hai.

9. Improve Page Speed

page speed

Research se pata chala hai ki jab aap ki website open hone mein samay lagta hai toh visitors aapke ke website ko close karke dusre website par chale jate hai. Isse aap ka bounce rate badh jata hai aur ranking bhi kam ho jata hai.

Aap apni website ki page speed check karke usmein improvement jarur kare. Page speed insight pe ja ke aap free test kar sakte hai. Waha pe aapko solution bhi milta hai.

Accelrated Mobile Pages ( AMP ) ka istemaal karke aap mobile mein website ki speed badha sakte hai..

10. Use Plugins

logo of plugins- yoast and rocket

Baat agar SEO ki hai toh Yoast plugin ka naam toh aana hi hai. Yoast sabse popular SEO plugin hai. Iss plugin ki madad se hum on page SEO detail mein kar sakte hai jaise ki Title, Meta description, Permalinks, Feature images, Tags, Excerpt, etc. 

Iss pluginki madad se humara bahut sara kam asaan ho jat hai. Baki bahut saare plugins hai jo aapko use karne chahiye jaise ki Wp rocket. W3 total cache, Image optimizer, simple ssl etc.

11. Add Cornerstone article

cornerstone content

Cornerstone article aap ke website ka aisa article hota hai jo sabse mahatvpurn hai. Aap ne jis topic ko dhyan mein rakhte hue blog banaya hai ussi topic par yeh cornerstone article hona chahiye.


Iss article mein sabse badhiya, unique content hona chahiye. Cornerstone article humesha update akhiye. Ye article add karnese visitors ko app ke pure blog ke topic ke baare mein jaankari milti hai.

12. Add Canonical tag

canonical tag

Canonical tag se hum search engine ko batate hai ki humari website ya phir post original hai/master copy hai. Isse aap ko duplicate content ka problem face nahi karni padgi.

Kai baar aisa hota hai ki ek hi URL ke 2 address bante hai toh search engine confuse hota hai aur hume error dikhata hai.

Ek baar jab hum canonical tag dete hai toh uske jitne same URLs aayenge toh search engine sabko aapke URL pe bhej dega kyun ki woh original hai. Issliye canonical tag jarur lagaye.

13. Schema markup

schema markup

Moz ke anusaar Scheme ek prakar ka semantic vocabulary of tags hai jo hum HTML mein daal sakte hai.

Isse search engine humare page ko aur bhi asaani se aur acchi tareeke se padh ke SERP mein dikha sakta hai.

Schema ka istemaal karke hum apne post diye hue kisi vishisht article ya phir product ya phir iamge ko highlight kar sakte hai.

14. SSL Certifiacte

ssl certificate

Iska direct connection SEO ke saath nahi hai phir bhi aap isse jarur aajmaye. Website ke address mein start mein jo HTTPS likha hota hai issmein S ka matlab hai Secure.

Jab aap SSL ka certificate lete hai toh aapke website adress bhi HTTP se HTTPS mein convert ho jata hai. HTTPS se aap ki website jyada secure ho jati hai aur visitors ke upar bhi iska accha prbhav padta hai.

15. Add floating Social sharing buttons

social media sharing

Iska direct connection on page seo ke sath nahi hai lekin ye bahut impact karta hai.

Jab visitors ko aap ka content jyada accha lagta hai toh usse share karne ka man hota hai. Iss case mein jab hum social sharing button ka option dete hai toh woh ek accha impression padta hai. Sath mein hume traffic bhi milta hai.

Summary
On page SEO kaise kare
Article Name
On page SEO kaise kare
Description
On page SEO ki process post likhne se pehle shuru hoti hai. Jyadatar naye blogger article publish karne ke baad SEO ke baare mein sochte hai lekin On page SEO ki shuruvat content likhne se pehle hoti hai.
Author
Publisher Name
SEOinhindi

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